IT observer - Make Money Online, SEO

Google to release its own operating system, has recently become a focus of discussion. As the Internet leader, Google every product and market strategy for the release of lead from a large number of reasonable concerns. Comments from the current look at the parties for the release of the Google operating system can be described as a mixed review. In fact, the author notes that because of Google’s upcoming operating system is a development of the operating system (not the release of the operating system) news release, and secondly, the application of the system really have to wait until the second half of next year, and mainly the market for Internet . Specific technical details and functions of the outside world knows very little heat (only know that Linux is based on the core), why Google chose this time period should be to announce a research and development of the operating system is it? Its true what is the purpose?

I do not know whether people remember the Microsoft acquisition of Yahoo to do the scene? At that time, to stand up to block Google and Yahoo come up with a co-operation with the advertising plan is divided into, and later the results have proved that the cooperation program of the firm not to sell Yahoo to Microsoft’s determination, but, unfortunately, but Yahoo, Microsoft to give up after Google also is likely to lead to the plan anti-trust investigation and the first name of the termination of the program. This will not only allow Yahoo Microsoft M & A challenge to the plans come to nothing, but also indirectly undermine the confidence of Yahoo, Yahoo CEO Jerry Yang also before leaving with a heavy heart. From this point of view, although Google is not the face of what the actual interest, but from the perspective of constraining competitors, the effect seems much larger than the actual effect, since then, Google in the search engine market share increase .

Since then, Microsoft and Yahoo has not stopped between the contacts, from its original intention to become an M & A business in search of cooperation or mergers and acquisitions, rumors have been here also proved this point, and the latest Microsoft IE8 browser devices will soon be released. Meanwhile, Google released its own browser Chrome, the scene was much like today, Google announced the development of its own operating system, caused an uproar. Survey a large number of networks using Google Chrome For a high proportion of the browser, it seems that Google Chrome browser to replace the great challenges and Microsoft’s IE browser’s potential, but after a brief surge, even today, Google Chrome browser market share will remain at around 3% of the share, though the first time, Microsoft’s IE below 70%, but lost more market share Firefox has been claimed, Google Chrome browser on the surface very little benefit, but Google also indirectly to stimulate the other competitors to challenge Microsoft’s confidence, despite the other competitors direct access to the market share, but the core of Google know what, that is, search, use the browser who will inevitably use their own search, Moreover, Firefox is its partners, Google will understand that his real opponent is Microsoft, as long as they can weaken Microsoft, so they do not directly benefit, but also use it to attack others. This is when Google Yahoo Microsoft M & A’s old tricks.

This year, the delay of Microsoft take over Yahoo has finally released its own Bing search, Microsoft has finally decided to go it alone to Live the core areas of Google. From the initial market performance, the performance of Microsoft’s Bing relatively strong momentum in the search market share exceeded 16% of the high points, which for the first time to break Microsoft in the search market has been stagnant a few. The latest statistics show that the flow of Bing Microsoft has more than CNN and other sites and Twitter. Google should be smart for Microsoft to understand the strength of Bing, Bing also know first of all a threat to block the way to the actions by the SFC Yahoo, which Yahoo has increased the uncertainty of the future. Microsoft and Yahoo have been mergers and acquisitions or cooperation of all of a sudden increase of the chip. Perhaps just as Google said it does not fear Microsoft’s Bing, but if Microsoft and Yahoo co-operation once the case? 30% -40% of search market share, Google is really afraid of this. How do? Since the threat to Microsoft’s core areas of its own, why not turned on them? Reach the core areas of Microsoft - the operating system. However, the development of a Google know that a real difficulty for the desktop operating system, so find a good starting point and the most crucial point in time, which is Google Chrome the operating system today, the development of news releases, suddenness, but also more so appropriate.

First of all, Google’s new operating system is targeted at this hot Internet market, Google knows the function of the Internet vis-à-vis the mainstream of the PC, features a single, this is undoubtedly so that the operating system for the Internet version of the functional requirements are also more easily achieved, even if this is the case, Google’s new operating system will have to wait until the second half of next year the official listing. But the Internet situation in the second half of next year what will happen, but also as hot as this it? Google it does not have its own market will be expected to do? Perhaps Google is just one shot in the feint.

The Internet was also present in the current market, do not ask for much because of the performance, based on the ARM architecture Qualcomm, Texas Instruments has announced to have reached the market, although the X86 architecture still occupy most of the Internet in this market. But this is not of concern to Google, it is concerned about the run on the chip operating system. Two competitive structure of the competition means that the two operating systems that Microsoft’s Windows and Linux. The market before the Internet had been put on the leading Linux, and Windows catch up a good show, it is the protagonist in the desktop PC market has always had ambitions of Ubuntu. Look at the operating system from Google, its based on Linux, to support the two organizations at the same time, we can see the structure for it is not important, it is important that the structure, no matter which system it will be used to weaken Microsoft’s share, this is the real motive Google . At the same time, Google, with its brand influence, but also to enhance confidence in Linux, such as Ubuntu, then Ubuntu is still using Google’s own operating system? You who are poor who are not important, just like in the browser market, to rival the atmosphere, and take advantage of Microsoft’s rivals to combat even the purpose, of course, its own share of substance can be the best, but the operating system market, Google is not will care about this point, perhaps it is not expected to bring substantial benefits, or that sentence, it is the core of search, motives, aimed at harassment Microsoft “back yard”, on the one hand, Microsoft’s delay in search on the offensive, on the other hand, Microsoft has recently been so strong the limelight Bing almost forgotten Chrome browser to display.

In addition, Microsoft will soon release Windwos7, this is a cover the entire PC desktop (including the Internet) and the operating system, chose this time to announce the news of their own operating system, but also to some extent slow down the deployment of Microsoft Windwos7, But this is only the psychological. Because Google is committed to in the second half of next year will release Chrome for the Internet version of the operating system, the so-called mainstream PC can support the system to know when the release was not. However, since news is published, some manufacturers have added to the ranks of the operating system support for Google to see, Google has reached the desired effect of the market. Even if these manufacturers are symbolic, but use Google to increase their bargaining power before Microsoft will no doubt indirectly harm Microsoft’s profit, which Google profits for itself in a very thin line in this market is also a victory for Microsoft.

In fact, when the analysis of an event in isolation to see there is no real meaning, because a well-known IT enterprises will not be short-term adoption of a product can be easily defeated their opponents powerful. This is a long-term strategic game. Google and Microsoft as the two giants, each representing different areas, but in the mutual penetration. At least find a new alternative to the current main source of revenues and profits when the business model, some of the major marketing strategies are first of all to protect themselves from the main business rival erosion. Google’s development of its own operating system release, the core task is to slow down Microsoft in the search on the offensive, using the opponent’s opponent (even at the cost of the interests of opponents) to reduce the strength of Microsoft (from the share and profits), as commented by the outside world Google to shake their own operating system market, Microsoft’s position, perhaps Google is hoping the outside world so the comments in relation to the author above all the fact-based analysis, Google’s operating system is a psychological operation against the recurrence of Microsoft, but can be afraid of is that every time it seems Google’s operation have been made in psychological effect of surprise. Google seems to really make the most of Microsoft’s rivals fear

Google to the operating system! This is obviously a heavyweight in the news, all of a sudden on a major portal technology headlines channels. The news on Who is most disadvantaged? In fact, people have seen the earth is, of course, the Microsoft.

A few days ago, editorial board meetings to discuss topics of the time, my colleagues are still feeling, a certain period of time before he got a ThinkPad X200, which has a trial version of Office 2007. In our magazine, opened in Sanya, Hainan Province of the CIO Forum, he used this computer to edit Word and PPT files, they found that life and death are not open documents, though the computer is still the Office 2007 within the trial period. He angrily Download from the Internet a OpenOffice, now has been the use of this.

Until a few days ago to see Microsoft’s IE browser market share has fallen to 70% or less, I was also surprised to find themselves gradually away from Microsoft. Or in a press gathering, I did a little investigation to see who in the end with IE, the result of the presence of 7 8 journalists had only one person is using, but the old IE6!

In my own experience, the past is also the fans of Microsoft, Windows, Office, IE, Media Player, MSN, Live Search, mobile phones are also used DoPod, which is filled with Windows Mobile. But take a look at their current home in the notebook computer is installed Vista, but it was super-slow speed makes my Duo T9400 processor, ATI HD3650, and not their fists 2G memory, poor compatibility makes, I looked around to the constant rotation of the icon on the headache, if not too troublesome, I really take it to XP a downgrade.

Usually with the right of the Internet, using XP, and then not bother to buy a very expensive by the Office and do not mean to use pirated, downloaded from the Internet on a WPS2007, also with a little uncomfortable place.

I heard some time ago out of IE8, so great to download a trial, they found how matter, as long as the more open a few labels on the crash, it is thoroughly broken heart to continue to use IE, so continue to use my travel, and then later, I heard a friend say that travel and are used IE Trident engine, but why the same engine, Microsoft has not done as a small company?

Media Player? China’s users may have is a very strange name, I now have audio and video with the Storm, it can support more video and audio formats, and more friendly interface. MSN? This site is not a long time ago, although it is done to the so-called white-collar workers, with Netease Sina Sohu Tencent is also sufficient. Or use the MSN Messager, contact work, after all, need to, but sometimes on the fly directly to the letter or SMS resolved. Much smaller than what I encountered in the press, when they give me a QQ number for each time are embarrassed because they have a QQ number although seldom used, however, they learned that I do not use QQ when they are like when I alien-like.

I do not know or Dopod Windows Mobile as a result of the reasons that I’ve used the phone very slow speed, often when I heard the sound pick up the phone call, there has been a hang up. It was impossible to collect the most funny text messages, every time I saw my cell phone light to go to the toilet can, because when I come back to a time when the message will show to my cell phone above. Later I used with some of the + windows mobile DoPod friends and found the experience more or less have to do. Now I changed the system of Symbian, Nokia E71, this would be no trouble.

Search, perhaps Bing excellent, but I have used to Baidu and Google, did not intend to change.

After this inventory, I found myself all these years really have been away from Microsoft products, even though they did not have much feeling. Of course, most can not be separated from the operating system or, in fact, this is Microsoft’s lifeblood. Microsoft was how to defeat the Lotus, Borland, Wordstar, Netscape, Palm’s? The key lies in the use of a platform strategy for Microsoft to integrate these products to the Windows operating system platform, in order to take advantage of the home. So, when Microsoft for the time of the upgrade windows, that is, when the collapse of these competitors.

Today, the rules of the game has changed. Whether it is the office software, browser or other application software, they rely on operating systems have been greatly reduced. More importantly, for the consumer market, these things can be totally free, to provide these products to earn money through the service.

Google to launch the operating system may be the last straw, if even the operating system is also free, and will rely on Microsoft to make money then? We should know that the vast majority of its current revenue comes from the windows and the office of the License. For Microsoft, this is indeed a very terrible thing.

All users, you can help me to do Road, multiple-choice: you are now using Microsoft products than 5 years ago
A. more
B. less 
C. as much as